In the recent People's Forum held during the Commonwealth Heads of Government Meeting (CHOGM) 2024 at the Tanoa Tusitala Hotel in Apia, Samoa, the issue of inclusivity in television programming was brought to the forefront. Mata'afa Faatino Utumapu, a prominent advocate representing people with disabilities, delivered a compelling message that emphasized the need for sign language interpreters to be included in every television broadcast.

Mata'afa, who is visually impaired herself, spoke passionately about the importance of accessible communication for all. Although she cannot personally see the interpreters, she advocated on behalf of the broader disabled community, particularly those who are deaf or hard of hearing. She pointed out that the absence of sign language interpretation on television limits the ability of her people to fully engage with media and public discourse, including important news, educational content, and entertainment.

Her call was simple yet profound: to ensure that television programming, which reaches vast audiences across the Commonwealth and beyond, becomes fully inclusive by providing sign language interpreters. By doing so, the media would be accessible to everyone, regardless of their ability to hear, promoting equity in access to information.

The Issue of Inclusivity

Mata'afa’s advocacy touches on a broader global issue—the underrepresentation of accessibility services in media. Television is a primary source of information for millions, and when access is limited, a significant portion of the population is left out. For many, especially in developing nations, sign language interpreters on TV are a rare sight, leaving many deaf individuals in the dark regarding important societal updates, government programs, and health information.

During her speech, Mata'afa emphasized that this was not a matter of division but of unity. Her plea was not based on a sense of entitlement but on the fundamental right of every individual to have access to information. It was about ensuring that no one is left behind, particularly those in the disability community.

A Call to Action

The discussions at the People’s Forum reflected a growing acknowledgment that people with disabilities must be considered in all aspects of public life, including media. Mata'afa’s words resonated with many at the event, shedding light on an often-overlooked issue. Participants from various Commonwealth countries, including policymakers, activists, and media professionals, took note of her appeal.

Implementing sign language interpreters in every television broadcast is a simple yet impactful step that broadcasters can take to ensure inclusivity. This change would make television not just a medium of information but a symbol of equity, one that caters to the needs of all citizens, regardless of their abilities.

Conclusion

The conversation started by Mata'afa at CHOGM 2024 is one that must continue. As technology advances and societies aim to be more inclusive, it's vital that accessibility becomes a central focus in all media forms. Television, in particular, must embrace this call for change, ensuring that sign language interpreters are not an afterthought but a standard part of every broadcast.

In doing so, we move closer to a world where people with disabilities are not just included but are empowered to fully participate in the conversations that shape our societies.

The plea from Mata'afa and her peers is clear: inclusivity is not optional, it's a must.